Lead Capture & Routing Engine.
How we stopped a multi-million dollar HVAC company from bleeding LSA ad spend by deploying missed-call text-back and automated ServiceTitan syncing, recovering $850k+ in lost revenue.
The Cost of a
Missed Call.
The client was running highly successful Google Local Services Ads (LSA) and dominating local search. The phone was ringing off the hook.
The problem? Their technicians were in attics or driving loud vans, and their lone front desk dispatcher couldn't handle the 8:00 AM surge. Nearly 35% of inbound calls went to voicemail.
"When an AC unit dies in July, the homeowner does not leave a voicemail. They hang up and call the next HVAC company on the Google Map Pack."
— BDC Systems Architect
Architecting Velocity.
We implemented a flawless, automated safety net that catches every missed call and web inquiry instantly, routing it directly to dispatch.
Missed-Call Text Back
Configured GoHighLevel to detect a missed call and instantly fire an SMS: "Hi, this is Mike's HVAC. We missed your call! Is this an emergency?"
- Prevents Lead Abandonment
- Sub-5 Second Latency
AI SMS Qualification
When the customer replies via text, an AI conversational agent identifies the issue (AC broke vs Routine Maintenance) and collects their address and availability.
- Natural Language Processing
- 24/7 Triage Capability
ServiceTitan Routing
Once qualified, we use Make.com webhooks to push the lead data directly into ServiceTitan, instantly alerting dispatch without anyone touching a keyboard.
- Custom API Integrations
- Zero Manual Data Entry
The Missed Call Safety Net.
Watch how the BDC architecture automatically intercepts a dropped LSA call and converts it via SMS instantly.
Hi, this is Mike's HVAC. We saw we just missed your call! Is this an emergency AC or heating issue?
Yes my AC just died and it's 95 degrees in the house.
I'm sorry to hear that! We actually have a tech in your area right now. Can I get your address to check if we can fit you in between 2-4 PM today?
123 Main St, Dennis MA. Yes 2-4 works perfectly.
Data Defines Dominance.
Engineer
Authority.
Stop losing high-value jobs to missed calls. Deploy this exact architecture into your contracting business.